One man’s soul searching decision on whether or not he should join Facebook sets him off on an epic journey of self-discovery as he weighs the pros and cons of becoming a member of the world’s largest social networking site. Along the way he talks with family, friends, total strangers and even celebrities whose lives have all been touched in one way or another by Facebook. From the long lost high school friend who uses it to stay in touch with classmates, to the pick-up artist who trolls the site to score with women, to the criminal who tracks your every movement to know when to rob your house, the best and worst of Facebook is on display.
Blending real life interviews with news clips, TV shows and other archival footage, Brant Pindivic documents his search for the meaning of Facebook with a casual storytelling style that is both personal and endearing. You see, he’s not just trying to figure out whether Facebook is right for him but whether or not he should let his soon to be thirteen year old son become a member. The deeper he explores the social network’s vice like grip on those who use it the more he realizes the answers to its popularity lie within. Whether you’re a fan of Facebook or not, this is one film that is funny, fascinating and a must for anyone wondering what everyone is talking about.